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2017 Volvo S90 R-Design
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The 2017 Volvo S90 and V90 R-Design: A Sharp Blend of Elegance and Performance

In the ever-evolving automotive landscape, Volvo Cars presented a compelling blend of refined aesthetics and sprightly performance with their 2017 R-Design versions of the S90 sedan and V90 estate. A notable departure from their traditional styling, the R-Design models brought a rejuvenating sporty vibe, paired with the Swedish automaker's renowned attention to detail.

The Heart of the Beast: The Advanced Sport Chassis

Driving the R-Design ethos was an advanced sport chassis at the heart of the S90 and V90 R-Design models. Offering more than just mere road presence, this chassis was engineered to deliver an engaging, road-hugging drive experience, embodying the sporting ambitions that these models encapsulate.

Volvo S90 R-Design | 2017MY | Front

The Aesthetics of Performance: Exterior and Interior Styling

The R-Design models made a bold statement with their new front-end design, featuring integrated spoiler and fog lights that added a touch of aggressive sportiness. The unique grille adorned with piano black trim on both front and rear further accentuated the performance-oriented aesthetic. Complementing the exterior, a set of 5-spoke matt black diamond-cut wheels subtly hinted at the dynamic potential beneath the surface.

Inside, the styling cues were no less noticeable. From exclusive deco trim, sporty contour seats, pedals and mats, to a uniquely designed steering wheel, the cabin of the R-Design models was as much about sportiness as it was about luxury. This was further highlighted by a high-level interior illumination package that showcased Volvo's meticulous attention to detail, reinforcing the belief that sportiness and luxury could, indeed, coexist harmoniously.

The Performance-Oriented Path Forward

With the introduction of the R-Design models, Volvo not only showed its adaptability to changing consumer preferences but also its ability to successfully blend their deep-rooted values of safety and comfort with the zest of sporty performance. The R-Design versions of the S90 and V90 were not just a new chapter for Volvo, but a testament to their evolving identity in the automotive world. As the order books opened, the auto industry waited with bated breath to witness the market response to these performance-inspired models.

A Fine Balance: Verdict on the Volvo R-Design

Overall, the 2017 Volvo S90 and V90 R-Design models represented a thoughtful balance between elegance and athleticism, a refreshing change in Volvo's approach to vehicle design and engineering. While these models may not have catered to the hardcore performance enthusiasts, they offered a tasteful blend of sporting drive dynamics and high-end luxury that could strike the right chord with a more discerning audience.

-Ed

2017 Volvo S90 R-Design2017 Volvo S90 R-Design

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