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2024 Toyota C-HR
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The 2024 Toyota C-HR: Evolving the Unconventional

Continuing its successful streak in innovative designs, Toyota recently unveiled the 2024 model of its notable C-HR for the European market. Staying true to its reputation as a break-away from typical SUV norms, the C-HR’s successor takes a bold step forward, featuring an even more striking design, enhanced technology, and a noteworthy commitment to sustainability.

A Bold Aesthetic Leap

The 2024 Toyota C-HR carries on the legacy of its predecessor with a design that truly stands out. Adopting the provocative exterior aesthetics from the prologue model unveiled in late 2022, the new C-HR is a testament to Toyota's ambition to bridge the gap between concept and reality. With more refined coupe-like lines, an expressive frontal treatment, and diamond-cut character lines, the C-HR seems eager to carve out its own niche in the SUV landscape.

Toyota C-HR | 2024MY | Front Three-Quarter

Revolutionary User Experience

In a bid to enhance the bond between the vehicle and the user, Toyota has loaded the new C-HR with user-centric technological advancements. A personalized welcome sequence greets the driver, complete with exterior light illumination and automatic adjustment of preferred settings. With a new 12.3-inch digital combimeter and the inclusion of a digital key system, the vehicle looks to set new benchmarks in seamless and intuitive control. The Toyota C-HR’s ambient lighting system also takes customization to the next level, with up to 64 color choices to match the driver's mood or time of day.

Expanded Safety Measures

The 2024 C-HR sees Toyota ramping up its safety features to mitigate a wider range of potential accident risks. The new Acceleration Suppression system mitigates the risk of a frontal collision, while the Proactive Driving Assist helps to maintain smooth and steady driving at low speeds. Add to this, the advanced safety package option, and the C-HR seems poised to offer an enhanced level of active safety and driver assistance that could raise the bar for the industry.

A Sustainable Path Forward

In an era where sustainability is more critical than ever, Toyota appears to be taking firm steps in this direction with the new C-HR. The vehicle boasts twice the recycled plastic content of its predecessor, a new resin material for the bumpers that are pre-colored, and a new fabric for the seat upholstery made from recycled PET bottles. Moreover, the implementation of new high-strength steels and a redesigned panoramic roof contribute to weight reduction, thereby enhancing fuel efficiency and lowering carbon emissions.

Toyota C-HR | 2024MY | Rear Three-Quarter

The Hybrid Transition

The powertrain options for the 2024 Toyota C-HR feature a full range of electrified options, including a 1.8 & 2.0-litre hybrid electric and 2.0-litre plug-in hybrid electric systems. This seems to signal Toyota's strong commitment to the transition towards electric vehicles, aiming to provide more power and extended all-electric capabilities. An innovative geofencing function for the 2.0-litre PHEV version that automatically switches the vehicle to EV operation in low emission zones is a testament to this.

Diverse Electrified Powertrains

The 2024 Toyota C-HR takes a multi-faceted approach to sustainability with a choice of four electrified powertrains, each geared to reduce CO2 emissions significantly. Available options will include the 1.8 and 2.0-litre hybrid electric (HEV) versions, and a 2.0-litre plug-in hybrid electric (PHEV) model. Interestingly, the 2.0-litre HEV variant also offers the option of intelligent all-wheel drive (AWD-i).

These new models leverage the latest fifth-generation Toyota technology, which balances increased power with low emissions. This is achieved via a comprehensive redesign of key hybrid system components, including a new transaxle and power control unit (PCU), and a more potent high-voltage battery.

The 1.8-litre Hybrid powertrain, shared with the new Corolla family, offers significant improvements in power compared to the current 1.8-litre hybrid electric Toyota C-HR, focusing on eco-performance. The Hybrid 200, with its higher output, promises a rewarding hybrid driving experience without compromising efficiency.

The 2.0-litre Plug-in Hybrid brings a dual DNA to the table, offering effortless all-electric EV driving for daily use and efficient hybrid electric performance for longer trips. The system can optimize energy efficiency by adjusting the drive mode based on the car’s navigation system. An innovative geofencing function will switch the vehicle to EV operation in low emission zones (LEZ), optimizing battery usage for the entire trip.

The intelligent all-wheel-drive option on the 2.0-litre HEV provides enhanced traction and stability during acceleration, cornering, and driving on slippery surfaces, thanks to an additional compact, high-torque electric motor-generator on the rear axle.

Dynamic Performance

Building on its reputation for nimble, agile handling, every aspect of the Toyota C-HR's dynamic performance has been examined for enhancements. The intuitive acceleration performance, controllability, and responsive suspension, brakes, and steering have all been carefully tuned to provide an ideal balance between vehicle poise, ride comfort, and responsiveness. To ensure the best dynamic balance, the C-HR underwent rigorous testing by a team of master drivers at Toyota's European test centre.

Toyota C-HR | 2024MY | Digital Instrument Cluster

Premiere Editions

The new Toyota C-HR will be launched with two special Premiere Edition models, showcasing top-tier equipment and styling. The GR SPORT Premiere Edition adds GR styling details like a G-mesh pattern for the grille, new-design 20-inch alloy wheels, GR badging, and sports front seats with the GR logo embossed on the headrests. The High Premiere Edition boasts a signature Sulphur bi-tone exterior and a cabin with perforated leather seats with contrast Sulphur stitching, a head-up display, and a panoramic roof.

Concluding Thoughts

With its daring design, seamless digital user experience, fully electrified powertrain range, and nimble driving dynamics, the 2024 Toyota C-HR aims to strengthen Toyota's presence in Europe and beyond. The launch of this model serves as a testament to Toyota’s commitment to carbon neutrality, customer preferences, and technological advancement. As the model makes its global premiere, the anticipation is high. The exact specifications will be confirmed at a later stage, and online reservations will be available post-premiere.

It's clear that the Toyota C-HR has evolved, continuing its journey as a daring challenger in the compact SUV segment. If it lives up to the hype, the new C-HR is set to be not just a successor, but a leap forward, a reinvention of the brand’s iconic model.

-Ed

2024 Toyota C-HR2024 Toyota C-HR

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