Breaking Down the 2024 Lexus TX: Bold Entry into the Luxury Three-Row SUV Market
With the newly introduced 2024 Lexus TX, the automaker enters the luxury three-row SUV arena, focusing on ensuring comfort in every seat and showcasing cutting-edge electrification technologies. The Texas-revealed SUV is the first of its kind, built with the North American market in mind and offering ample interior space, alongside a choice of two electrified powertrain options. The model is a milestone for Lexus, being the first vehicle assembled at Toyota's manufacturing plant in Indiana.
The Lexus TX Promise: Every Seat is the Best Seat
Lexus has long held a reputation for prioritizing passenger comfort, but with the TX, the automaker takes this dedication to new heights. Whether we’re talking about the serenity of the cabin space, the confident driving experience, or the spacious luggage compartment, Lexus is leaving no stone unturned to make every seat in the TX the best seat. The TX promises an enjoyable ride for up to seven people, living up to the Lexus brand's reputation for luxury and performance.
Design Features: Embracing the Lexus Signature
The TX builds on Lexus's current design language while introducing unique elements to create a distinct identity. The "Unified Spindle" design, a nod to the brand's early design language, stands out with its aerodynamic and seamless spindle shape front-end. The TX will come in four grades—Standard, Premium, Luxury, and F SPORT Performance—and in seven exterior color options, including Matador Red Mica and Nightfall Mica.
Cabin Experience: Luxury Meets Practicality
The interior of the TX is a blend of luxury and practicality. Featuring a driver-focused cockpit and a large 14-inch multimedia touchscreen, the TX fosters an engaging driving experience. The model also includes a range of convenience features, such as accessible storage in every row and charging ports for smartphones or tablets. Despite its luxurious appointment, the TX maintains a sense of practicality, offering a dual-opening console lid and flexible seating configurations.
Powertrain Options: Embracing Electrification
Lexus introduces a 3.5L V6 plug-in hybrid, a first for the brand, and a high-performance 2.4L turbocharged hybrid in the TX, marking a significant step toward Lexus's vision of a carbon-neutral society. With the option of two electrified powertrains, Lexus is leading the charge in the luxury vehicle market's electrification.
Safety Technology: The Lexus Commitment
The Lexus Safety System+ 3.0 comes as standard on the 2024 TX models, continuing Lexus's tradition of prioritizing safety in all its vehicles. The comprehensive suite includes features like a Pre-Collision System, Lane Tracing Assist, and Proactive Driving Assist, providing an added layer of security and peace of mind for drivers and passengers.
Final Thoughts: A Powerful Entry in the Three-Row SUV Market
With its distinctive design, top-notch comfort, electrification options, and advanced safety features, the 2024 Lexus TX makes a strong statement in the luxury three-row SUV market. As the first-ever Lexus model to be assembled at Toyota's Indiana manufacturing plant, the TX marks a significant milestone for the brand and sets a high standard for future models in the category.
-Ed
2024 Lexus TX
