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2024 Ferrari 812 Competizione Tailor Made
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2024 Ferrari 812 Competizione Tailor Made: A Maranello Masterpiece for a Cause

Monterey Car Week, renowned for its opulence and exclusivity, provided the backdrop for Ferrari's presentation of their newest pièce de résistance - a unique Tailor Made Ferrari 812 Competizione. Far from being just another variant, this 2024 model carves out its niche, seamlessly blending the Ferrari legacy with groundbreaking aesthetic innovation.

Charity at the Heart of Craftsmanship

Ferrari North America commissioned this rare 812 Competizione, part of an already limited series of 999 units. But this particular edition isn't destined for a quiet life in a collector's garage. Instead, Ferrari will auction it in New York City at the forthcoming Ferrari Gala, with the proceeds benefiting education-centric charity projects close to the Prancing Horse's heart. It's not every day that such a work of automotive art becomes a philanthropic tool.

Ferrari 812 Competizione Tailor Made | 2024MY | Side

Behind the Unique Aesthetic

Developing this Tailor Made model was no small feat. It was a painstaking, year-long journey of collaboration between the Ferrari Styling Centre and the Tailor Made team. Striking a balance between impeccable technical execution and preserving the original artistic intent from Chief Design Officer, Flavio Manzoni’s initial sketches was the key challenge.

The finished vehicle is an ode to the early stages of car design. The matte Giallo Tristrato bodywork is reminiscent of those iconic yellow cards where initial concepts come alive. In matte Nero DS Sketch, the vehicle's designer outlines the 812 Competizione's signature features: the carbon fibre blade on the front bonnet, side louvres echoing twelve-cylinder Ferrari tradition, and vortex generators on the rear screen, to name a few.

Rethinking the Interior

Ferrari's attention to detail continues within. There's a notable departure from the brand's usual leather motifs, with new-generation Alcantara® taking center stage, adorned with embroidered design sketches. This Alcantara®, comprising 65% recycled polyester, first appeared on the Ferrari Purosangue. The finishing touch? The black trilobal Superfabric® that adorns the carpet and rear passenger compartment wall.

Performance Uncompromised

The 2024 Ferrari 812 Competizione Tailor Made isn't merely an aesthetic marvel; it's also an engineering tour de force. It promises an unparalleled driving experience. With the power and melodic roar of an 830-hp V12, and bolstered by an independent four-wheel steering system, this car offers agility, precision, and a sense of unity between the driver and the machine. It's the embodiment of Ferrari's commitment to ensuring performance and design move in perfect harmony.

Ferrari 812 Competizione Tailor Made | 2024MY | Rear Three-Quarter

Ferrari's Personal Touch

Ferrari Tailor Made is more than a program; it's an intimate journey into the world of bespoke car design. Customers, guided by dedicated experts and designers, get to reimagine their Ferrari, ensuring the final product resonates with their persona, all while upholding Ferrari's esteemed aesthetic standards.

A Stitch in Time

The 2024 Ferrari 812 Competizione Tailor Made stands testament to Maranello’s ability to redefine boundaries. It's a car that celebrates the essence of design evolution, honours Ferrari's storied past, and magnanimously gives back. Truly, a tailored Ferrari is a sight to behold and a story worth sharing.

-Ed

2024 Ferrari 812 Competizione Tailor Made2024 Ferrari 812 Competizione Tailor Made

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